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The Pros and Cons of Using Instagram for Business

The Pros and Cons of Using Instagram for Business

You can sell big on Insta­gram. Yep, you heard me. So maybe Tik­Tok came out with some stiff com­pe­ti­tion, but Insta­gram isn’t dead yet. It is still trendy, it is still cool, and it is still one of your best options for gain­ing vis­i­bil­i­ty for your brand on social media. Because, fun­da­men­tal­ly, Insta­gram is a social net­work­ing appli­ca­tion, or tool, that was cre­at­ed for peo­ple to share pic­tures and videos from a smart­phone. How much more ‘vis­i­ble’ can you get than with pho­tos and videos?

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Five great platforms that will successfully catapult your self-publishing business

Five great publishing platforms that will successfully catapult your self-publishing business

Self-pub­lish­ing through pub­lish­ing plat­forms: There has nev­er been a time for self-pub­lished writ­ers like this one. It is also one that pos­es its chal­lenges. As I am writ­ing this arti­cle, the whole world is in the throes of Coro­n­avirus pan­dem­ic that orig­i­nat­ed from Chi­na leav­ing dev­as­ta­tion in its wake. A lot of peo­ple are work­ing from home, and many will go online to seek enter­tain­ment. We are in a time when authors can write and pub­lish as many books as pos­si­ble and on dif­fer­ent plat­forms. These sites promise good qual­i­ty out­put that will increase your sale and put your work fur­ther out into the world.

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6 Things to know before self-publishing with IngramSpark

Things on IngramSpark I wish I knew before…

In this arti­cle we’re talk­ing about the six things to know before self-pub­lish­ing with IngramSpark.

Now, there are many ways to self-pub­lish your book. You can do it through KDP (Ama­zon), IngramSpark, there’s Book­Ba­by, there’s Lulu. There’s a bunch of print-on-demand com­pa­nies. How­ev­er, IngramSpark is real­ly the best com­pa­ny to go with when you want expand­ed dis­tri­b­u­tion of your book or if you want to see your book in hard­cov­er. Now with that said, I want­ed both of those things, so I actu­al­ly did pub­lish with IngramSpark exclu­sive­ly when I first repub­lished all my books.

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Why marketers should use Quora

Using Quora…

As mar­keters, we all have to find a bal­ance between a robust inbound mar­ket­ing strat­e­gy and a spread that is too thin. There­fore, it is super impor­tant that we place our texts wise­ly. Maybe you’ve heard of Quo­ra, but maybe you’ve writ­ten it off as just anoth­er plat­form to be man­aged with effort in exchange for a lit­tle in return.

Well, I encour­age you to rethink that. Quo­ra is a very under­used plat­form that has great poten­tial to sup­port and devel­op your own mar­ket­ing strate­gies — which makes the time and effort very worthwhile.

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The WeChat Mini Programs

WeChat Shopping through WeChat Mini Programs

Because shop­ping is more than just spend­ing mon­ey. Just as we in the West are accus­tomed to strolling through shop­ping miles and being enter­tained by the range and new prod­ucts on offer alone, the Chi­nese have dis­cov­ered the game of new prod­uct offer­ings for their leisure time enjoy­ment. Chi­nese peo­ple spend a lot of time with small games, puz­zles, pho­to­shoots, etc. on the Inter­net. This pas­sion is of great inter­est to the com­pa­ny Ten­cent (Founder of WeChat).

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